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Website Privacy Policy
This Privacy Policy sets forth the privacy
practices carried out with respect to information accessible to Vulcan
Materials Company and its affiliates and related entities (“Vulcan”) by
your use of any Website that links to this policy, or of any pages, facilities,
services, or capabilities accessible on or by any domain owned by Vulcan
(each, a “Website”). If you do not agree to all of the terms, conditions,
and practices set forth below, do not access any Vulcan Website or any
of its pages. Use of a Website or any of its functions other than to view
this Privacy Policy or the Terms and Conditions for the first time is
an acceptance of the terms, conditions, and practices described in a Website
Privacy Policy and in the Terms of Use.
1. Information Collection and Use
A Website is capable of collecting certain
information about persons who access a Website or attempt to use its account
functions. Types of information that are or may be collected by a Website,
and uses of that information are set forth below. Vulcan is the sole owner
of the information collected on a Website. To the extent that Vulcan provides
access to this information to others, the parameters for disclosure are
described in this statement. Vulcan collects information from our users
at several different points on our Website. This Section 1 sets forth
the types and sources of data collected, along with some specific uses
of each type of data. Additional uses of data are described in Section
2.
a. Registration and Applications
In all cases and for all users
of a Website, a user must agree to a Website Privacy Policy and does so
by voluntarily accessing the Website. In order to use some portions of
a Website, a user may first need complete a registration form. During
registration a user is required to give verifiable business contact and
identity information. This information is used to establish the identity
of account holders and will be retained. The information will, where possible,
be confirmed by such methods as may be available to Vulcan from time to
time, including those listed in the remainder of this Section 1. If you
submit an application for a product, service, or information to us through
any Website, Vulcan will collect and retain the content of the application
that Vulcan receives, the email address from which it is sent, and our
response.
b. Electronic Mail and Forms
Transmission of email sent to
us through our Website using our customer service web forms is “secure”
by conventional industry standards; email otherwise sent by the Internet
may not be secure. Please be aware that when you receive a receipt acknowledging
your email, it means that the message has been routed into the Internet,
and not that the message has been received by us. Vulcan may retain the
content of any customer service web form or email that Vulcan receives,
the email address from which it is sent, and our response. Content and
other information related to e-mails sent by user to Vulcan may be used
as testimonials or for other marketing purposes, except that no marketing
communications unrelated to the subject matter of the submission will
be sent to the e-mail address from which such e-mail or form is sent unless
the user specifically elects to receive additional marketing materials
or we obtain the e-mail address through another avenue that permits such
use. In all cases, e-mail addresses may be compared to subscription or
customer lists of Vulcan and its business partners.
c. Search Engine
When a user performs a search
on a search engine within a Website, Vulcan may collect information regarding
the search query and topic to assess areas of interest to users of a Website
in general. Such information is not tied to individual identities in any
way except that the query (or a record of location of results for the
query) may be maintained on the user’s computer by means of a cookie (see
section 1.e below) for the conveniences of the user. As necessary to provide
service, Vulcan also may record information for every search request (disassociated
from personally identifiable information) and use that information to
solve technical problems with the service and to calculate overall usage
statistics.
d. Orders and Purchases
Vulcan requests information from
the user on order forms and financial applications. Here a user must provide
identity information, contact data, shipping addresses, and financial
information (like credit card number, expiration date). This information
is used for billing purposes and to fill customer’s orders. If Vulcan
has trouble processing an order, this contact information is used to get
in touch with the user. This information may be retained for record keeping
and legal purposes, but will not be shared with unaffiliated entities
except to the extent necessary to process and ship the user’s order or
to fill the application.
e. Cookies
A cookie is a piece of data stored
on the user’s hard drive containing information about the user. A Website
employs cookies, but will not use cookies to obtain data from your hard
drive. Users can set their browsers or third party software to reject
cookies. If a user rejects the cookie, it may be unable to use portions
of our Website that require registration and a Website experience will
not be capable of being tailored to the user from visit to visit. Cookies
enable us to track and target the interests of our users to enhance the
experience on our Website. These and similar types of information may
also be collected by “web-bugs,” or single-pixel gifs, and other means.
Some of our business partners and advertisers may use cookies on our Website.
We have no access to or control over these cookies.
f. Log Files
We use IP addresses and web server
log files to analyze trends, administer a Website, track user’s movement,
and gather broad demographic information for aggregate use. Additionally,
in areas of a Website requiring registration, we may use this information
from time to time to police a Website for unregistered users (but Vulcan
undertakes no obligation to do so). Information of this type may be combined
with cookies or other sources of information for these purposes. Specifically,
through the use of web server log files, any or all of the following information
may be accessed, collected, analyzed, and stored during or after your
visits to our Website: the name of the domain from which you access the
Internet (for example, “aol.com” if you are connecting from an America
Online account); the date and time you access our Website; the pages that
you visit on our Website and the sequence in which you visit them; the
amount of time that you spend on any given page of our Website; the Internet
address of a Website that you visited immediately before visiting our
Website; the Internet address of a Website from which you linked directly
to our Website, if any; the Internet address of a Website that you visit
immediately after leaving our Website; the type of operating system on
your computer; the type of browser that you are using to view a Website.
These and similar types of information may also be collected by “web-bugs,”
or single-pixel gifs and other means.
g. Newsletter
If a user wishes to subscribe
to a newsletter of a Website, we ask for contact information such as name
and email address. This information will be used to provide the newsletter
and for any purposes elected by the user in the subscription form, and
may be compiled with other information as described herein.
h. Surveys & Contests
If you submit information in
response to surveys or for entry into contests, your submission is completely
voluntary and any information submitted may be used for any of the purposes
in Section 2 or otherwise specified in the rules or disclosures associated
with the survey or contest.
2. Internal Use
Vulcan will use the information obtainable
from a Website for editorial and feedback purposes and for the following
purposes.
a. Marketing
Vulcan will provide aggregate
information from the sources listed in Section 1 to its in-house and independent
sales representatives. Vulcan will also use the information for marketing
and promotional purposes, for a statistical analysis of visitors’ behavior,
for product development, to inform advertisers as to how many visitors
have seen or clicked on their advertisements, to target markets and to
formulate its own proprietary business strategies and plans. Any information
that you actively supply to us, such as names, postal and email addresses,
and phone numbers may be added to our databases and if you elect to allow
such use, may be used by us to contact you regarding Website updates,
new products and services and for any other purpose specifically allowed
by you when you supply such information.
b. Sales
Where completion of a sale or
shipment requires the use of information, such as credit card information,
shipping addresses, and contact persons, Vulcan will use the information
to the extent necessary.
c. Web Development and Enhancement
Vulcan uses the data collected
to analyze trends, administer a Website, track user’s movement, and gather
broad demographic information for aggregate use, to monitor or to improve
the use and satisfaction of a Website, and to customize, upgrade, or configure
the layout and content of a Website.
3. Sharing
a. General
We will share aggregated demographic
information with our partners and advertisers. This is not linked to any
personal information that can identify any individual person.
b. Transaction Requirements
We use outside shipping companies
to ship orders, outside credit reporting agencies to assess requests for
credit, and outside credit card processing companies to bill users for
goods and services. These companies do not to our knowledge retain, share,
store or use personally identifiable information for any secondary purposes,
but we do not undertake to confirm, investigate, or police their practices.
c. Partnering
We may from time to time partner
with another party to provide specific services. When the user signs up
for these services, we will share only the names and other information
that is necessary for the third party to provide these services. These
parties are not allowed to use personally identifiable information except
for the purpose of providing these services, but we do not undertake to
confirm, investigate, or police their practices.
4. Links
A Website may contain links to other
sites. Please be aware that Vulcan is not responsible for the terms of
use or privacy practices of such other sites unless it is also a Website
owned or controlled by Vulcan. We encourage our users to be aware when
they leave our Website and to read the privacy statements of each and
every website that collects personally identifiable information. This
Website Privacy Policy applies solely to information collected by a Website
on the domains owned and controlled by Vulcan.
5. Security
Vulcan’s Websites take precautions to
protect our users’ information. When a user submits sensitive information
via a Website, the information is protected both online and off-line as
set forth in this section. All requests for financial and business sensitive
information (to the extent such sensitivity is known), and all responses
in the normal course thereto are encrypted and protected with the SSL
encryption software. You can confirm that pages are encrypted by viewing
the lock icon on the bottom of most browsers. We also take the measures
off-line to protect your financial and known business sensitive information
as we use to protect our own such information.
6. Site and Service Updates
We may from time to time send the user
Website and service announcement updates regarding such information as
Privacy Policy and Terms of Use updates.
7. Notification of Changes
We reserve the right to change this Website
Privacy Policy at any time and for any reason by posting a notice of change
on each affected Website. We will notify you of changes to a Website Privacy
Policy by posting an updated policy on this page with a notification link
to this page from the affected Websites’ homepage, What’s new page, Customer
Service page, or by a “News Box.” You agree that continued use of a Website
is an acknowledgment and consent to any terms contained in a Website Privacy
Policy, as it may be amended from time to time.
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